72-hour toothpaste production process (versus just 3 hours for traditional toothpaste) ensures quality in every tube that no other toothpaste can give you.
Powered by the proprietary Calprox formula, it effectively dissolves stains and bacteria while fortifying teeth with fluoride, calcium, and phosphates, promoting both whitening and cavity protection.
Whitens teeth 6 shades in 5 days (on average) and effectively removes plaque and bacteria without sensitivity.
Sassy Mint flavor is refreshing and exhilarating.
75% less abrasive than the limit set by the ADA.
Remineralizes and restores enamel.
Inhibits plaque 10X better than leading plaque-removing toothpastes.