It's playtime! whether you're at work, at home or on vacation, the ifetch makes everyone happy by bringing a fun, new twist to the familiar game of fetch. Perfect for indoor and outdoor play, the award-winning ifetch launches miniature tennis balls 10, 20 or 30 feet, saving the day (and your arm) when you're too tired (or too busy) to keep playing. Invented by the Hamill family in Austin, Texas, the idea for the ifetch was born when their toy poodle, prancer, turned out to be a fetching fanatic. After a few prototypes and an incredibly successful kick starter campaign, the ifetch is now a global phenomenon, giving dogs around the world the opportunity to play fetch to their hearts' content. With the ifetch by your side, your fetch-loving dog will never be bored again. Ready to play.