Elevate your hydration with the Brita Large 10-Cup Everyday water filter pitcher and BritaPlus filter — the high-density upgrade that reduces 2x the contaminants of our Standard filter. WQA NSF/ANSI certified to reduce chlorine (taste and odor), mercury, cadmium, copper, zinc, and more, the BritaPlus filter also helps retain beneficial minerals and electrolytes for naturally balanced, great-tasting filtered water. The SmartLight indicator lets you know exactly when to replace your filter — every 40 gallons or about 2 months. This 10-cup BPA-free pitcher is space-efficient, fits in most fridge doors, and features an easy-fill lid for daily convenience. One BritaPlus filter replaces up to 300 single-use 16.9 oz plastic bottles. *vs. Standard Brita filter. Substances reduced and retained may not apply to all users' water. For use with potable water only.