Design Concept: The coins are themed with “One More Episode” and “GO TO BED” respectively. The design concept comes directly from two common scenarios in daily life, one is the urge to stay up late to catch up with dramas, and the other is the self-discipline to remind oneself that it's time to go to bed. The two scenarios are vividly presented through simple patterns and straightforward text, so that people can understand their meanings at a glance.
Visual design: A minimalist black and white color scheme is used, which is visually clean. The graphic design outlines the characters and scenes with simple lines and no unnecessary decorations.
Material and craftsmanship: Considering that it may be worn and used frequently, it is presumed that the material should be metal or high-quality plastic with a certain degree of hardness and durability. In terms of production process, the edges may be polished to avoid scratching the skin, and the printing or engraving on the surface is well crafted to ensure that the patterns and texts are clear and long-lasting.
FUNCTIONAL FEATURES: this product has a strong behavioral reminder function. The “ONE MORE EPISODE” badge can be used as a light-hearted and humorous way to express one's love and disenchantment with the episode, while the “GO TO BED” badge serves as a reminder to maintain a healthy routine. They can be seen as a self-management aid to help users choose between entertainment and rest.
Market Positioning: The product is mainly targeted at young people, especially those who like to catch up with dramas and have the habit of staying up late, as well as those who realize that they need to improve their work and rest but lack sufficient self-discipline. This coin can be used as a personal daily accessory or as a creative small gift to be given to each other among friends, which has certain social attributes and market potential.
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